Case Study·Digital Marketing·Content + Growth

MOMI Animal Health

Supported marketing execution and designed content for social, promotions, and eCommerce—helping drive online sales growth for rabbit-care products.

Role
Social Media & eCommerce
Location
Taipei, Taiwan
Timeline
Mar – Aug 2021
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01 · Goal

Make product value feel clear and actionable

MOMI Animal Health focuses on high-quality rabbit care products. The marketing goal was to communicate product benefits visually while supporting purchase and account questions across social and eCommerce channels.

02 · What I did

Content system across touchpoints

Social content

Designed user-friendly social media posts using Canva and worked with Facebook campaigns to boost engagement.

Promotions & creatives

Created print posters, banners, and flyers using Photoshop and Illustrator to support exhibitions and retail advertising.

eCommerce support

Designed promotional covers for MOMO’s eCommerce platform and managed client inquiries via chat and social media.

Outcome-focused execution

Partnered with the marketing team to run campaigns that improved online purchase conversion.

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03 · Outcomes

A clear lift in online sales

Within two months, stronger creatives and clearer messaging translated into measurable eCommerce lift and more consistent storytelling across channels.

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